Performance

More than a booth. A complete demand campaign.

Trade-show performance starts long before the doors open and continues after the stands are dismantled.

Commercial focus

Build demand around every event.

Event Demand Performance helps companies turn event participation into a focused commercial campaign.

What we do

  • Event strategy and commercial objectives
  • Audience and target-account identification
  • Pre-event demand-generation campaigns
  • Content and communication development
  • Meeting and engagement programs
  • On-site activation support
  • Lead qualification and sales follow-up
  • Performance measurement and improvement

Campaign approach

Before, during and after.

Before

Set the commercial direction.

We define the objectives, priority audiences, value proposition and campaign plan.

During

Activate and engage.

We help activate the campaign, engage prospects and capture relevant commercial information.

After

Convert and measure.

We prioritize leads, support follow-up and measure the event’s contribution to pipeline and revenue.

Build a campaign around your next event.

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